Improving the loyalty and retention of your high-value customers can become one of your biggest assets. Let us show you how.

    Dynamic Enterprise-wide Customer Communication

    With ESTA, our highly scalable Dynamic Decisioning Solution improves your customer experience and your bottom line. It proactively communicates to targeted customers at the point of interaction. This interaction improves customer experiences and maximizes customer value. Working across all channels, we deliver:

  • • Centralized, simplified business policy management

    • Enhanced consistent customer interactions

    • Improved customer experiences

    • Increased revenues

    • Reduced costs

  • Business Rules and Policy Management

    In today's competitive marketplace, the customer experience is the key area that can create a competitive differentiation. Centralized, simplified management of business rules delivers consistent customer experiences across all customer channels. The outcome - improved loyalty and retention, lower cost-to-serve, and increased revenues.

    The ESTA Dynamic Decisioning Solution:

  • • Delivers a consistent customer experience

    • Enables proactive real-time service, sales and retention actions

    • Is highly configurable and easy to use

    • Allows for business rule changes without IT intervention

  • Recommendation Engine

    In today's hyper-competitive global marketplace, you need to measure and manage the effectiveness of the products and service you sell. Our Dynamic Decisioning Solution generates personalized upsell, cross-sell, retention and loyalty offers based on customer interaction history, demographics and other business-defined rules.

    Furthermore, the recommendation engine gets 'smarter' over time:

  • • Collects feedback on actions taken

    • Presents similar offers more or less, depending upon previous actions

    • Delivers more effective segmented marketing

    • Increases retention, loyalty and revenues

  • Policy Execution

    Sensors built into our Dynamic Decisioning Solution capture defined customer events and relay these to the policy engine. Based on the rules within the engine, a specific action is executed to further personalize the customer experience.In today's competitive marketplace, the customer experience is the key area that can create a competitive differentiation. Centralized, simplified management of business rules delivers consistent customer experiences across all customer channels. The outcome - improved loyalty and retention, lower cost-to-serve, and increased revenues.

    Customer event detection and policy execution:

  • • Features a virtually endless list of action options

    • Personalizes the customer experience

    • Eliminates the need for costly human intervention

    • Delivers real-time monitoring an detection across all channels

    • Drives increased revenues

  • Data Integration

    Leveraging data from existing customer care, marketing and service delivery applications ensures you have a holistic view of your customer interactions. It enables you to provide very specific, personalized customer experiences.

    Our Dynamic Decisioning Solution is a complementary application that co-exists with your front and back office systems to:

  • • Drive more value from existing investments

    • Enable accessibility to all customer data

    • Improve customer relationships

    • Deliver real-time monitoring across systems

    • Reduce data integration costs

  • Scalability

    This integrated solution scales from single machines processing a few events per second, to multiple servers processing tens of thousands of events per second. As your need increases, additional hardware can easily be added to distribute the work load.

    The highly scalable Dynamic Decisioning Solution:

  • • Serves small and medium-sized businesses

    • Adapts to support millions of daily interactions

    • Improves the customer experience

    • Maximizes the value of each customer interaction

    • Drives increased revenues